6 Top Credit Card Merchants [List]

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    *Updated 1/4/2019*

    I am often asked how a company can get paid through their website. Many have heard and use PayPal, which is a quick and cheap option. It has definitely improved over the years (you don’t need to have an account to pay, subscriptions, donations, etc.), but it does have its drawbacks.

    Before I continue, I want to recommend that you don’t limit yourself to one payment option. Customers like having a choice when paying for your product or service. Give it to them.

    If you are interested, there are other options that you should consider. Below are two types:

    Merchant Accounts. This is the more expensive option it offers you more flexibility and you don’t have to promote another company. With this option, your customers never leave your website to make a payment. But you will also need additional customization to your website, such as SSL Encryption and an online form payment customization. Below are some example rates:

    • $100 one-time sign-up
    • 2.3% – 3.5% fees and $0.75 – $1.00 per sale
    • There is usually an application fee
    • Usually up to $24/month monthly fees.
    • No statement fees are about $10/month

    3rd-Party Payment Processors. Much like PayPal, this option takes away the frustration of custom coding for your website. But, as you can see below, your fees per sale are higher.This will affect you as your sales volume increases. There may be other downsides; for example, customers leave your website for a moment to make the purchase, but they might not return once the transaction is complete. Another downside is that on the customer’s credit card receipt, the merchant’s name will show instead of your company name and phone. This can frustrate your customer if they have a question about their purchase — they will call the merchant and not you. But, depending on your business model, this may work better for you.

    List of 3rd Party Merchants

    I’ve compiled a list of various merchants that either I have used as a merchant or customer or my customers have recommended.

    • Stripe. You can create subscription service, an on-demand marketplace, an e-commerce store, or a crowdfunding platform using Stripe.
      • No setup fees or monthly fees.
      • 2.9% and $0.30 per sale.
    • SquareUp. Best for retail point-of-sale and online transactions.
      • 2.75% per swipe, dip, or tap
      • 3.5% + 15¢ per keyed-in transaction
    • PayPal. The most widely used 3rd party merchant. Fees depend on the type of PayPal setup you decide on using.
      • For standard payments. No sign-up fee, 2.9% + $0.30 per sale, but this depends on the purchase payment.
      • For pro payments, this setup allows your customers to remain on your website. There is no sign-up fee but there is a $30 monthly fee. Transaction fees depend on the purchase payment.
    • 2Checkout. This merchant works much like PayPal but does have higher transaction rates.
      • $49 one-time sign-up
      • 5.5% and $0.45 per sale
      • No application fees
      • No monthly fees
      • No statement fees
      • No gateway fees.
    • Google Payments.  (Google no longer provides this service) With Google Checkout, you’ll be charged rates that range from 1.9% + $0.30 per transaction to 2.0% and $0.30 per transaction, depending on your monthly sales volume. And there are no monthly, setup or gateway fees.
    • Intuit. Besides the ease of being able to process credit cards through your Quickbooks and easing the process, their pricing can be competitive.
      • No setup fees
      • 2.9% – 3.4% fees and $0.25 per sale
      • $60 application fee
      • Up to $20/month monthly fees.
        intuit payments
    • ProPay. Another easy way to accept credit cards. I do notice that their rates are variable, depending on your ProPay package and the type of credit cards you accept.
      • Annual fees range from $42 – $50
      • Rates range from 3.14% – 4% depending on the type of card.
    • ClickBank. Another popular option as they will accept both Credit Cards and Paypal for you, but they have very high transaction rates starting at 7.5%.

    As with any business decision, do some research and, using a spreadsheet, I suggest calculating a typical sale to help you decide.

    Now it’s your turn.

    I’d like to hear from you.

    Which are your favorite payment solutions?

    Or maybe you have a question?

    Either way, let me know by leaving a comment below:

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    Christina Hawkins

    Christina Hawkins is CEO of GlobalSpex, Inc. and a Fractional CMO for her clients. A seasoned digital marketer since 1999, Christina has designed and built exceptional websites partnering with small businesses to help them grow and increase revenue. She understands that digital marketing is a constantly evolving technology and works to stay on top of the latest changes. She is always looking for the best route for clients' lead generation needs and revenue. In addition to her ability as a digital marketer, Christina is a coach and mentor with Agency Mavericks to other digital marketing freelancers, helping them grow their businesses. She is also a sponsor and co-leader of Houston's WordPress Meetup.


    1. Alex on April 3, 2019 at 3:36 am

      It is important that a business accept credit cards. I personally carry no cash on me, and most people I associate with use their cards for all their purchases, too. Companies who aren’t accepting plastic are missing customers and profit, and perhaps even on opening the door to a successful future. Although there are fees, this article proves there are several ways to reduce them. In my opinion, it just makes sense to pay the small fee and gain a trendier, more professional demeanor.

      • Christina Hawkins on April 3, 2019 at 9:19 pm

        I agree, Alex.

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