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Fort Bend Chamber

fort bend chamber

The Fort Bend Chamber of Commerce is an influential, voluntary association of business and community leaders organized to energize the growth and prosperity of Fort Bend county, build consensus on critical policy issues affecting various interests, and mobilize a common, shared vision for the future of our region.

fort bend website design
fort bend mobile design

The Challenge

Easier user navigation and website maintenance by staff.

The Fort Bend Chamber had a website, but it was becoming difficult and expensive to maintain. Members found it difficult to find crucial information about events and joining the chamber. The goal was to increase traffic and keep users on the website to find all of the resources.

The Solutions

Conversion to WordPress

We made it easier to manage the website by using WordPress as the platform. With new page builders and backend management, staff have much more flexibility to move blocks of information, edit content, change photos, as well as build a blog.

fort bend mobile design
fort bend website design

The Solution

Pared down navigation.

Based on analytics and research, we found that much of the old website had pages that were unused. So by removing those pages and revising the navigation, users and members are able to find what they need quickly.

The Outcome

Based on analytics and research, we found that much of the old website had pages that were unused. So by removing those pages and revising the navigation, users and members are able to find what they need quickly.

Bounce Rate Improvement
%
Membership Increase
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