CMS Part I: Do you need a CMS?

First of all, what is a CMS, anyway?

CMS stands for content management system. It is a system used to support the development, management, distribution and publishing of content on your website. But is it CMS suitable for your website?

Like any system, CMS has its pros and cons. Let’s run them down before we come into conclusion if a CMS is for you.

Content Management Systems Pros & Cons


  • Simplifies content creation and editing by its easy-to-use authoring environment that works like Word. So no worries if you are not familiar with html or writing codes.
  • Can be much less expensive and faster to build if using one of the many templates or themes available (rather than custom designing).
  • Allows managing of the structure of the site by simplifying the process. You may even just drag-and-drop to restructure the site without breaking links.
  • Allows for multiple users while ensuring that each can only change the section of the site that they’re responsible for. Once content is written, it is sent to a central hub where it is automatically sent for approval and editorial review.
  • Ensures consistency across the entire site by featuring publishing engines that allow the page layout and appearance of the site applied automatically during publishing.
  • A CMS can also be customized to build template sites, site builder sites or blogs. * Low Cost – some web-based CMSs are free.

And the CONS:

  • If Custom Designed can be Higher Cost – to design a customized CMS site will cost a lot more than a static site because it will require a lot more work for the designer.
  • Restricted HTML editing. The design can be somewhat restricted after the website is developed.
  • It can be difficult to switch web hosts.
  • Prone to errors – the fact that it’s open to multi-users, especially if the site contains many files makes it error-prone. It may take the web developer a lot of time to figure out the error and can result to having to get the site offline to fix it.
  • Flexibility in design is limited to the templates that CMS sites primarily use.
  • The website can tend to look like a CMS website.

So is CMS a good fit for your website?
The answer depends on your requirements like how many times a year do you make updates on your website? How much does your developer charge you for an update? Do you only require regular updates on some parts of your site? Do you have the time and the manpower to sustain your site’s update?

Once you have answered these questions, we will be in a better position to decide whether CMS is suitable for you.

If you need additional recommendations on what system will be most effective for your website, call me on 281-201-4527 or email me.

P.S. If a CMS interests you, look out next week to find out which CMS type is best for you.

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Christina Hawkins

Since 1999, Christina has been designing and building exceptional websites. With many years of experience in creating thousands of websites, she understands the need for continuing education in her field and, therefore, is constantly learning and teaching others about internet marketing and digital processes. Christina has honed her digital marketing and graphic design skills so that she can help B2B industries get their message out to their target audience in the right way. In addition to her ability as a digital marketer, Christina serves as a coach and mentor with WPElevation to other digital marketing freelancers, helping them grow their businesses. She is a sponsor and co-leader of Houston's WordPress Meetup. Recently, she spear-headed the next Houston WordCamp 2020 as its coordinator after a 10 year hiatus and became the Houston Interactive Marketing Association Director of Technology.

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