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Internet Marketing Blog

Rory Sutherland’s TED Talk – Life Lessons From an Ad Man

By Christina Hawkins | Jan 20, 2015

Mr. Sutherland talks about the concept of perception. He goes into some great stories about how we, as consumers, perceive products and services, and how marketing will affect this. He gives a great story about Alexander the Great’s idea to make the potato a desired food using re-branding. He made the potato a scarce food…

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What to Trash From Your Website's Homepage

6 Website Features to Trash From Your Homepage

By Christina Hawkins | Jan 13, 2015

Over the many years that websites have been up and running, the notion of what works on a website has changed so much I dare to look back at my old sites. But that is the nature of the internet.. lightening fast changes. In this industry, we’ve come to expect it. I often get clients that…

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Lessons Learned 2014

2014 Lessons Learned

By Christina Hawkins | Jan 6, 2015

I have been doing internet marketing for 15 years and have learned so much about owning and running a business. Lot of failures and successes. It has only been recently that I’ve truly grown from me doing the designing, building and managing websites to having a team. Two years ago I started using programmers because,…

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Chamber of Commerce 5 Star Rating

By Christina Hawkins | Nov 18, 2014

Congrats to Fort Bend Chamber of Commerce! 5 Star Accreditation

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Seth Godin video

Seth Godin: Keep Making a Ruckus

By Christina Hawkins | Nov 18, 2014

Bestselling author, Seth Godin talks about stagnation in your craft and taking risks.

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Quote from Gary Vaynerchuk, Vayner Media

By Christina Hawkins | Oct 18, 2014

“What you do after you create your content is what truly counts.” – Gary Vaynerchuk, Vayner Media via Facebook Pages

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How I use Zapier

By Christina Hawkins | Oct 12, 2014

I am a big proponent of any tool or piece of technology that helps me run my business a little smoother. Even better if it can help me keep up with the prospects and clients and deliver a better service. So about a year ago I discovered a neat little tool called Zapier. If you…

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By Christina Hawkins | Oct 3, 2014

Love it when clients say, “Christina.. can you back off on the online marketing a bit. I’ve got more than enough to handle right now.” Hmm, time to hire? But that’s the job of a business coach maybe. Alright back to work!

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gravatars and wordpress

Why You Need a Gravatar If You Want to Be Recognized Online

By Christina Hawkins | Oct 2, 2014

The word “gravatar” may sound a bit foreign to some, but the truth is that you see gravatars practically every time you go online. It’s that little photo on your website! In fact, getting your own gravatar and using it to represent either yourself or your business can be key to your personal brand. It’s…

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