Posts by Christina Hawkins
Why Is My Website Content Important to A Website?
Plain and simple. Success on the web actually boils down to your content. If your website goals go beyond creating a simple online presence then your content becomes crucial to establish your experience, authority, and trust (EAT). Only two to three percent of websites succeed in generating enough traffic to create an income. Why? That…
Read More16 Website Myths You Should Avoid
When designing a website, there is no simple right or wrong answer for most questions. What is important is to have a well-integrated design that helps customers make a decision. Your website should be well thought out, well-executed, and tested. MYTH 1 – With a website, I can sell my product or service to everybody.…
Read MoreHow A Responsive Website For Mobile Users Improves Your Sales
Customers respond to the experience of using a website. No matter how shiny your site seems, if the user experience (UX) is troubling, the consumer labels your brand as problematic and ignores you. In internet marketing, enhancing their UX, especially for mobile users, is vital because refusing to improve could mean losing customers. If your…
Read MoreHow Often Should We Redesign Our Website?
I recently had some meetings this past month with a few companies to discuss their WordPress website. Their website was over 10 years old and slowly decaying and I do mean decaying code. (And, yes, I’ve been in this business long enough to have websites that we’ve managed for 20 years. Some are 10 years…
Read MoreA Word About Images and Photos
As we gather your content we just want to make you aware of procedures regarding your logo, images, and photos. The appearance of your website has a lot to do with the photos or graphics you choose for your web pages. Clipart can be used but tends to make the pages look amateurish. Photos are…
Read MoreWhat does a web designer do? [Definitions and Myths]
If you are unfamiliar with the terminology, it can be hard to know exactly what you are looking for out of a web design company. Do you need a web designer or a web developer? Is there a difference? What about all the different types of designers? How do they differ? In this post, I’ll…
Read More10 Best Business Practices I Learned From A Disney Cruise
Being Disney, I don’t want to repeat what we all know about their customer service and excellence in the experience. It’s not a surprise that they work to exceed your expectations. Disney is famous for it. There are books, no textbooks on the subject. For you, I thought I would talk a bit about some…
Read MoreWhy Landing Pages Are Critical to Your Marketing Success
Landing pages are an integral part of a digital marketing strategy. Think about it; you run an ad for an offer you have, a prospect clicks on the link, and it takes them to a page on your website that contains more details of your promotion. If the link takes them to a normal page…
Read More3 Scams To Watch Out For in Your Inbox
Hey, everybody. It’s Christina Hawkins, with GlobalSpex Internet Marketing, and I want to talk to you about some of the recent scams that have been coming through, worrying my customers a little bit. So I want to tell you a little bit about those and what you can do about them. Okay, so the first…
Read MoreGlobalSpex Care Plan Updates
(00:00): Hi, everybody, with GlobalSpex. I wanted to get you a little bit of information about what’s going on with care plans. (00:17): First I just want to remind everybody, that if you have a care plan with us, you should have access to WordPress videos inside the dashboard. These videos are for you. You…
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