10 Real Life QR Code Examples for Marketing

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    In a past blog post, I explained the idea of QR Codes. Below are 10 examples of what you can do to incorporate QR Codes into your internet marketing strategies.

    1. On your car, while parked at a client’s home or office or a stop light, visitors or neighbors can scan your code rather than type in your phone number. QR Codes can instigate a call, a website, or text.
    2. On postcards, direct mail that will send users to a landing page that describes that specific feature or special that you are promoting. It can send users to a coupon or contest
    3. Restaurants, on your menu to see photos of the food
    4. On a business card, send users to a special video of you welcoming them and telling them more about you and  your business.
    5. Place it on your storefront to direct users to your online store. You might be close but not your website.
    6. Add a qr code at checkout, send them to your Facebook page to continue the relationship.
    7. QR code stickers. Place anywhere and everywhere that you can.
    8. Magazine advertisement that sends users to a mobile friendly landing page.
    9. Expo or Conference Welcome signs with individual qr codes that sends participants to specific seminar pages, speakers, content downloads.
    10. At a cocktail reception that you are hosting, qr codes on napkins or coasters. This same concept would work great in bars where customers can be set to dial, say, a cab’s phone number or an online mobile game or Facebook fan page.
    Think past your website and more toward mult-media; videos, articles, coupons, phone calls, texting. The QR code is meant to expand the customer’s knowledge and supplement information and advertising.
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    Christina Hawkins

    Christina Hawkins is CEO of GlobalSpex, Inc. and a Fractional CMO for her clients. A seasoned digital marketer since 1999, Christina has designed and built exceptional websites partnering with small businesses to help them grow and increase revenue. She understands that digital marketing is a constantly evolving technology and works to stay on top of the latest changes. She is always looking for the best route for clients' lead generation needs and revenue. In addition to her ability as a digital marketer, Christina is a coach and mentor with Agency Mavericks to other digital marketing freelancers, helping them grow their businesses. She is also a sponsor and co-leader of Houston's WordPress Meetup.

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